The whole process of entrepreneurship is rooted in the creation and exploration of new ideas. When an entrepreneur is able to generate a new idea that is feasible as well as efficient, it gives him/her an edge over the competition. Thinking of novel ways to develop your product and improve the business. Creativity helps develop new ways of improving an existing product or service and optimizing a business.
Listen to the audio:
KEY POINTS FROM THIS EPISODE
- Hannah Smith and the inspiration for Loaves Bakery
- Continuing traditional baking
- Role of family in the business
- Challenges of working together as a family
- Communicating to figure it out
- Loaves products
- Sherwyn Williams and the Gospel Music Buzz
- Challenges encountered in getting the business off the ground
- Finding the right content
- Prominent artists interviewed
- Deciding on the right partnerships
- Using my network to add value to clients
TWEETABLE MOMENTS
“We want our customers to get the feel of home.” (14:00 – 14:04)
“He (Grandfather) has been an inspiration for the old feel we want to bring through Loaves.” (17:09 – 17:19)
“That’s what I (Paul) am working on getting our brand out there.” (18:40 – 18:44)
“Well defined roles are a good way to work with family.” (20:45 – 20:49)
“We tried and failed, and we tried and burned it and failed, and we kept trying until we figured it out.” (27:30 – 27: 42)
“Don’t give up.” (33:13 – 33:14)
“I have all these ideas if I were to start; let’s start it.” (41:21 – 41:25)
“How can I be a gateway for independent artists?” (42:30 – 42:38)
“We’re more than just a page.” (50:49 – 50:50)
“As an entrepreneur when you hit certain issues …pain points use that time re-evaluate your strategy.” (51:38 -51:44)
“One thing in any partnership is that you don’t want someone who is just pulling from you, you want someone who is going to add value.” (54:57 – 54:05)
“The last thing you want to do is partner with someone who views people as a product.” (56:54 – 56:58)
“At the end of the day as entrepreneurs we’re solving problems…we’re making systems better, we’re adding value.” (58:49 – 58:56)
About Hannah Smith
Hannah Lydia Smith was born on March 10th to Pastor Winford and Bernice Smith. Hannah grew up with a passion for arts, being raised by an artistic family who showed her love for arts through drawing and crafting. From a very young age, Hannah displayed a love for arts which was evident in her baking style. This love grew into a passion and with encouragement from her family and friends, Hannah started Loaves. Loaves is an at-home bakery that takes pride in creating a “taste of home” in every product made. Loaves offer a variety of baked goods, from loaf bread to delicious pineapple swirls. Hannah hopes that Loaves baked goods will remind each customer of that feeling of home when they were a child.
About Sherwyn Williams
Sherwyn Williams is the CMO of Gospel Music Buzz which is a premier faith-based marketing and media platform that implements proven strategies to help brands reach their maximum potential by way of promotion, consulting, digital content creation, interviews, or event coverage.
Gospel Music Buzz was started in 2015 after working with a series of marketing and media company in the space and kept saying if I were to do this myself here is how I would do it, and eventually, that became the blueprint to starting Gospel Music Buzz.
